BT Mobile Network Could Launch This Week

BT‘s long-awaited re-entry into the mobile network market is to take place this week, according to a report from The Telegraph.

Expected to be revealed on Wednesday 25^th March, the service will simply be called BT Mobile, and will be offered first to BT’s 7.6 million broadband customers.

BT Mobile will act as an MVNO, using network space owned by EE, following BT’s 12.5 billion buyout of the network which was finalised last month.

Unlike Vodafone and O2, BT is expected to offer SIM-only deals rather than entering the business of handset contracts.

Though BT Mobile is expected to launch this week, the telecoms giant is likely to wait and make a bigger impression with the use of marketing around the Premier League football season. It is expected that this is when the network will aggressively promote mobile bundle deals.